Leo Burnett

Leo Burnett (October 21, 1891 – June 7, 1971) was an advertising executive and was one among of the most 'creative' men in the advertising business. The 19th Century was dominated by the copy-heavy ads with lengthy product descriptions and selling arguments, however, he developed fresh simple icons that came to symbolize easy-to-understand product benefits for the 20th-century consumer. He was kno... Read more at Wikipedia


Date of Birth: 21-Oct-1891

Place of Birth: St. Johns, Michigan, United States of America

Date of Death: 07-Jun-1971

Profession: Copywriter, Advertising Executive

Zodiac Sign: Libra

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