Joan Gould (born February 27, 1927, New York City) is an American author and journalist.
As a freelance journalist in the 1960s, Gould contributed articles to publications such as Esquire Life, Sports Illustrated, McCall's and The New York Times.
She helped to plan and was the inaugural columnist of the Times' "Hers" column, for "intelligent, involved women".Her first book, Otherborn (1980), was a science fiction novel for young adults.
She has also published Spirals: A Woman's Journey Through Family Life (1988) and Spinning Straw into Gold: What Fairy Tales Reveal About the Transformations in a Woman's Life (2005).