Fordyce (December 14, 1944 – January 24, 2011) was a psychologist and a pioneer researcher in the field of empirical happiness measurement and intervention.
As a forerunner who approached "happiness" as an applied science, he ushered-in the modern academic branch of Positive PsychologyFordyce contributed a happiness-measurement article to the journal Social Indicators Research, which ranked in the journal's top 2.4% most-cited articles.
He demonstrated that happiness can be statistically measured and willfully increased (i.e.
through "volitional" behavior).Fordyce worked at Edison Community College (Fort Myers, Florida) where he taught a data-driven "happiness training program" for over three decades.