Obi Asika (born October 3, 1968) is a Nigerian creative industries entrepreneur.
He is known for his involvement in the growth of Nigeria’s music industry, as the founder and CEO of Storm 360 - an indigenous music label which spawned entertainers including Naeto C, Ikechukwu, Sasha P, General Pype, L.O.S., Ms Jaie, Tosin Martins, and Yung 6ix.
He is a founding partner of Dragon Africa - a Strategic Communications Firm based in London, Lagos and Accra, and is the Chairman of OutSource Media, a leading communications and content production company.
Asika also sits on the board of the Collecting Society of Nigeria (COSON)., and is a prominent figure in laying the infrastructure for the growth and development of the media & entertainment industry.