Bill Backer, Date of Birth, Date of Death
TweetBill Backer
Date of Birth: 09-Jun-1926
Date of Death: 13-May-2016
Profession: businessperson
Nationality: United States
Zodiac Sign: Gemini 
About Bill Backer
- William Montague "Bill" Backer (June 9, 1926 – May 13, 2016) was an American advertising executive.
- He became an industry legend for creating the slogans "Things go better with Coke", further defining the product as "the real thing", and convinced the world that Miller Lite was "everything you ever wanted in a beer, and less", and should be consumed at "Miller Time".
- In 1971, Backer created the Coca-Cola campaign and accompanying song "I'd Like to Teach the World to Sing (In Perfect Harmony)".
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