Joan LluÃs Vives i March (Latin: Ioannes Lodovicus Vives; Catalan: Joan LluÃs Vives i March; Dutch: Jan Ludovicus Vives; 6 March 1493 – 6 May 1540) was a Spanish (Valencian) scholar and Renaissance humanist who spent most of his adult life in the Southern Netherlands.
His beliefs on the soul, insight into early medical practice, and perspective on emotions, memory and learning earned him the title of the "father" of modern psychology.
Vives was the first to shed light on some key ideas that established how we perceive psychology today.