Emil J. Brach, Date of Birth, Date of Death

    

Emil J. Brach

American businessman

Date of Birth: 11-May-1859

Date of Death: 29-Oct-1947

Profession: businessperson

Zodiac Sign: Taurus


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About Emil J. Brach

  • Emil Julius Brach (May 11, 1859 - October 29, 1947) was the founder of Brach's Confections, an American candy company. Brach was born in 1859 in Schoenwald, Germany, to Martin and Wilhelmina Brach.
  • The family migrated to Burlington, Iowa in 1866.
  • As a young man, he attended Burlington Business College and then managed a restaurant and confectionary store.In 1880, he moved to Chicago, where he got his first major job at a candy making company.
  • He eventually became a very high-income salesman, managing to save up $15,000 to invest in a failed candy manufacturing company. Deciding he could do better on his own, Brach started his own candy store and factory, Brach's Confections in 1904.
  • Brach's business acuity and the quality of his candy quickly led to his company's success.
  • His fourteen-year-old son, Frank, was the company's first salesman, securing their first large customer, Siegel, Cooper & Co.
  • The company also sold candy to A.
  • M.
  • Rothschild & Company Store, another major department store.
  • By 1911, the company produced 25 tons of candy a week, a figure that rose to 1,000 tons in 1918.The Brach Company was the first candy manufacturer to establish a food safety laboratory in 1913; ingredients and samples were scientifically tested to ensure its purity.
  • In 1922, Brach built the largest candy factory of the time on Chicago's West Side, providing employment to thousands.
  • During World War II, Brach supplied much of the candy in emergency rations and for army post exchanges; during the War, the company underplayed the German heritage of its founder.Brach retired in 1924, when he moved to Florida with his second wife.
  • "Father Brach" remained an important part of the company's marketing strategy and appeared on many advertisements to emphasize the candy manufacturer's humble origins and the importance of family.
  • He died in 1947, and was buried in Evanston, Illinois.

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