James Vicary, Date of Birth, Place of Birth, Date of Death
TweetJames Vicary
American businessman
Date of Birth: 30-Apr-1915
Place of Birth: Detroit, Michigan, United States
Date of Death: 07-Nov-1977
Profession: advertising person
Nationality: United States
Zodiac Sign: Taurus 
About James Vicary
- James McDonald Vicary (April 30, 1915 – November 7, 1977) was a market researcher best known for pioneering the concept of subliminal advertising with an experiment in 1957.
- It was later suggested that the results of his experiments had been fraudulent.
- Vicary was unable to ever reproduce the results of his experiments. Vicary himself admitted that he had never conducted the subliminal "experiment" — it was concocted as a gimmick to attract customers to his failing marketing business.
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