Rachel Jayne Whitear (6 February 1979 – 10 May 2000) was a young woman from Withington, Herefordshire, England, who died in Exmouth, Devon, following a heroin overdose.
Her death in May 2000 led to a large-scale anti-drugs campaign in Britain, particularly in secondary schools, when her parents allowed the publication of a police photograph of her body, collapsed on the floor and discoloured.
The school campaign was centered on a 22-minute video called Rachel's Story.
The campaign was compared to the anti-ecstasy drive undertaken after the death of English school girl Leah Betts in 1995 and a parallel incident culminating in the death of Australian schoolgirl Anna Wood in Sydney.