Armin Dassler (15 March 1929 in Herzogenaurach, (Germany) - 10 October 1990 in Herzogenaurach) was the son of Rudolf Dassler, German founder of the sportswear company Puma and nephew of Adidas founder, Adolf "Adi" Dassler.Under his father's direction, Puma remained a small provincial company.
Only under the direction of Armin Dassler did it become the worldwide known company it remains today.